---
title: Verizon's Certain Commitment To Mobile eCommerce
description: Verizon's Certain Commitment To Mobile eCommerce
---

[Web design & marketing tips by Ironpaper ](https://www.ironpaper.com/current)

# [Verizon's Certain Commitment To Mobile eCommerce](https://www.ironpaper.com/current/2010/08/verizon-wireless-to-venture-into-mobile-ecommerce)

 Written by [Ironpaper](https://www.ironpaper.com/current/author/admin) | Aug 23, 2010 2:36:29 AM

Verizon Ventures, the VC arm of Verizon, has placed an investment of $400,000 in CardStar, the maker of a mobile app for that iPhone that serves as a holding container for all a user's digital membership cards. Cardstar is a consumer-focused application that connects loyalty cards, merchants and coupons by way of mobile devices.

The Wall Street Journal ( in an article *Verizon Makes Small Bet On Mobile Loyalty-Card Program* ) covered Verizon's recent move--stating that it was part of it's on-going interest in mobile commerce. This investment will certainly become more valuable with time--especially as many more incentive and loyalty programs become fitted for the iPhone and other smart mobile devices.

In total, Cardstar has raised $1.4 million in funds--including Verizon's investment of 400k.

[View full post](https://www.ironpaper.com/current/2010/08/verizon-wireless-to-venture-into-mobile-ecommerce)

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