B2B Articles - Feb 5, 2012 6:02:08 PM

Yahoo Web Analytics Reporting For All Screens

Yahoo! Web Analytics released an update to it's web analytics tools that adds advanced reporting on multiple devices--from mobile to desktop.

The way people interact with content is changing more than ever. The mobile Internet is increasing in prominence and reach with smart phones and tablets. The web is nolonger just a primary brand site for a business--it extends to third-party services such as Facebook and across a range of browsers and screens. Yahoo! is advancing it's toolsets to aid designers and webmasters to keep up with the times.

Yahoo website traffic analytics tool - screen view

Above: Screen view of the Yahoo! web analytics tool - cross platform analysis

The new Yahoo! Analytics tool version provides the ability to track, customize reports, and filter and segment data based on the device-type, including mobile, tablet, TV and desktop.

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