We are hiring a full-time Digital Marketing Manager to lead client accounts. This position offers freedom to lead marketing strategy initiatives, execute campaigns, analyze business opportunities, and work collaboratively with a great team.
Positions open in both our New York City office and in Charlotte, NC. Remote positions are also available across the US.
As a Digital Marketing Manager, you will lead 3 - 5 client accounts, managing both the strategy and execution of results-driven digital and inbound campaigns, as well as lead the team internally. You will be directly supported by a Marketing Director, who will provide guidance and coaching to you and your team. Essentials
Essentials
Great communication and client-facing skills
Digital marketing experience: 3+ years
Strong writing skills
Professional understanding of inbound marketing
Experience with analytics in decision making
Willingness to learn and take feedback
Apply For The Position
Qualifications include
Has professional experience with digital or inbound marketing
Can work full-time in New York City or Remote within the US (remote applicants must be able to work 9am to 6pm EST)
Professional experience with Google Analytics (or similar analytics application)
Experience with HubSpot or able to quickly learn HubSpot
Strong communication skills: written and verbal
Both analytical and creative
Can meet our continuing education certification requirements (4-6 certifications during the first year)
Possesses a desire for ongoing learning in digital marketing and analytics
Our ideal candidate would be self-driven, passionate about learning, and friendly.
Additionally, the candidate should be a digital marketer and possess skills in inbound marketing and analytics. Strong communication skills are also important, because we need to communicate our ideas to other team members and clients.
Core responsibilities
Assess clients' analytics and reporting to make recommendations
Create landing pages, call-to-action, update website pages, and optimize websites to improve conversion rates
Help retain and grow client relationships
Implement and manage client HubSpot accounts
Use analytics to drive marketing decision making
Provide clients reporting on performance and outcomes from marketing campaigns
Create and manage organic and paid campaigns with a focus on lead acquisition
Provide support and clear communications to clients
Strategy and execution for SEO, social media, content, and conversion rate optimization
Set goals using lead generation rates as a baseline
Contribute to action plans, strategy, and marketing recommendations provided to clients
Learn and practice account-based marketing and sales enablement techniques
Continually improve your skills, education, and certifications
"I love working in a company that has a smart, supportive, and driven team."
