BCNY
Ironpaper was hired to design a new website for Boys Club of New York (BCNY).
The Boys Club of New York website serves as a resource website bridging members, families, donors, press, foundations, community leaders and advocates. Ultimately the website acts as an information channel for the public and advocacy channel for the members and the cause.
Our mission with BCNY included:
- Tell the Story of BCNY
- Provide accurate and relevant information about current programming
- Drive donations through telling the BCNY story / individual member stories
- Highlight programs with dynamic content and showcase impact
- Drive a measurable increase in engagement