B2B Articles - Jul 30, 2014 10:23:06 PM
Big data is an immense part of digital marketing, so how exactly are digital marketers sorting the data and keeping up with all its uses? What are the best tools for sorting digital marketing data?
A recent survey by Econsultancy and Lynchpin covered over 1,000 marketing professionals to determine what kind of analytics tools they use to sift through the never-ending data:
In the same report, the survey determined those who pay for analytics programs for their data versus those who use free programs:
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