Senior Content Strategist - Remote

We are hiring a full-time Senior Content Strategist who has a passion for creating compelling content for specialized B2B industries and knows effective messaging strategies. 

Does this sound like you?

You have experience in B2B technology, and you are comfortable writing and researching in topics related to the energy, software, petrochemical, manufacturing, cybersecurity, nonprofit, petrochemical, or financial services industries. 

You are able to build content strategies for B2B marketing campaigns, based on interviews with subject matter experts, clients, and stakeholders, and informed by independent research and previous campaign performance. You understand, retain, and respond to rapidly changing business narratives.

To you, communicating content strategy means more than an editorial calendar. It also means presenting easy-to-understand, adaptable strategies to clients with varying marketing budgets, priorities, and pressures. 

Remote positions do not bother you, and you have the emotional intelligence to be part of a team even though you are working from home. Your presence on Zoom is strong and articulate. 

You are adaptable and comfortable navigating ambiguity. You are self-motivated and find you are at your best within a collaborative and feedback-driven environment, and you can coach others to help the whole team perform better.

Most importantly, you never want to stop learning and are hungry for an opportunity to advance your marketing and content strategy skills for a variety of industries.


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Apply For The Position

The Day-to-Day


  • Own the content strategy for your accounts by recommending topics, formats, tactics, messaging, and test strategies that most benefit your clients
  • Document and present content strategy and messaging based on the pain points, value points, and market forces impacting specific buying groups
  • Conceptualize, write, and edit technical, nuanced content tailored to different phases of the buyer's journey, including ad copy, landing pages, thought leadership articles, premium content offers, email nurtures, social posts, and website copy
  • Conduct SME and sales interviews to gain subject matter expertise, generate buyer insights, and create thought leadership content 
  • Establish or adhere to existing brand and legal standards for tone, voice, and styles
  • Apply inbound marketing methodologies and continue deepening industry knowledge
  • Work closely with client stakeholders and convey exceptional interpersonal communication skills
  • Provide thoughtful analysis of petrochemical and energy subjects and other industries
  • Editorial and coaching support to our talented team of writers
  • Leverage technology and performance reports to build data-driven content strategies
  • Attend internal syncs, client meetings, and Ironpaper training

Our comprehensive benefits include:

 

  • Collaborative and supportive culture
  • Client hour expectations that enable a work-life balance
  • 401(k) Benefit with matching to 4%
  • Medical plan options with generous employer contributions
  • Dental and vision employee coverage at no cost
  • Permanently Remote
  • Generous paid time off 
  • Continual learning and professional development
  • Parental leave
  • Flexible Fridays
  • And more

 

Qualifications

  • Previous experience developing content strategies around complex ideas
  • Experience in a marketing agency or enterprise-scale content marketing is highly preferred
  • Skilled editor and writing coach
  • Strong presentation, communication, writing, editing, and research skills
  • Able to lead enterprise-level client conversations and field information with the internal team
  • Understands the core concepts of inbound marketing
  • Located within the US only and be able to work 9am - 6pm EST
  • Comfortable working in a remote environment, leading productive Zoom meetings and digitally engaging clients/colleagues
  • Ability to use a MacBook and Google Suite
  • Extra credit for experience working in Hubspot

We need a teammate who is self-motivated, obsessed with learning and inherently kind.

The ability to communicate effectively both verbally and in writing is imperative in order to convey inspiring stories and impactful insights to both team members and clients.

Learning & personal development for this role:

We are seeking an individual that embodies our passion for ongoing learning. We are open to candidates that may need to gain new skills for this role and will take 5-6 HubSpot and Google certifications within the first year to help with skill development. We also expect that this candidate will be open to learning and becoming a champion for Ironpaper's methodologies for marketing, sales, content, and management. Additionally, this position will require someone that will continuously learn and gain new and diverse skills over time.

To read more about what key skills successful digital marketers, marketing managers, and content marketers need, check out our blog article "Key Skills for a B2B Marketing Career."

Tel 212-993-7809  

Ironpaper ®
10 East 33rd Street 
6th Floor
New York, NY 10016
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Ironpaper - B2B Agency

B2B Marketing and Growth Agency.

Grow your B2B business boldly. Ironpaper is a B2B marketing agency. We build growth engines for marketing and sales success. We power demand generation campaigns, ABM programs, create B2B content, strengthen sales enablement, generate qualified leads, and improve B2B marketing efforts.

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