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5 Demand Generation Tips for Attracting OEM Leads

Over 90% of B2B buyers begin their research on Google – HubSpot The key to successfully marketing to original equipment manufacturers (OEMs) is to speak their language and meet them where they are....

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5 Ways to Use Inbound Marketing for SaaS Startups

Inbound marketing is about attracting qualified leads to your SaaS startup by creating content designed specifically for your target market. It’s a strategy that focuses on being helpful and relevant...

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Online video affects purchase decisions

Online video is becoming increasingly vital for helping customers with purchase decisions. About three quarters of online shoppers are influenced by online video--helping to drive them towards a...

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MyBlogGuest targeted by Google 'take down' action

Two months after Matt Cutts had announced the "decay and fall of guest blogging for SEO," Google has taken a major action against a guest blogging network, myblogguest.com. Today we took action on a...

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Google's PC Search Revenues Will Lose $1.4bn To Mobile

Google will lose PC search revenue to mobile. According to a report released by eMarketer, Google may lose $1.4 billion in paid click revenue from PC search. The report attributes the drop in revenue...

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Yahoo to offer indoor maps and boost local results

Yahoo will begin including indoor maps in their newly updated map product, but the company doesn't seem to want to go toe to toe with Google on local mapping. Yahoo still continues to make upgrades...

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Google to display menu data in SERPs

Google has officially announced that menu data will be available within search result pages in the US. Restaurant menus will be shown as a oneBox-style answer above standard web search results. The...

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Poor grammar and typos can hurt your Bing search rankings

According to a recent blog post on Bing's Webmaster Blog, Quality: Do You Have It, or Just Think You Have It?, Bing will demote content that has poor grammar or typos in order to increase the quality...

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Donkey Cutts the game built for SEO marketers

We have to applaud Netvouchercodes for building a game dedicated to the SEO community. Meet Donkey Cutts, a Donkey Kong remake with an SEO focus, where the hero encounters objects based off of Google...

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Responsive websites to be highlighted in mobile SEO

Google is working hard to make smartphone content to be highlighted in search. Google announced that they are replacing their old smartphone crawler with a new one to improve smartphone specific...

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Marketing Opportunities for B2B IoT Companies

The Internet of Things is reshaping and defining markets, so much so that it has been dubbed “the next Industrial Revolution.”

Download our comprehensive guide on the opportunities, challenges, and best practices for IoT solution providers in the B2B space.

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